Why is Prototyping Important?

The journey of building a product involves various steps to reach the level where it can be pushed to production for the mass audience. Each product has a certain target audience and solves their pain points in some way. To evaluate, whether the product really solves its user’s problems, an almost working model called a prototype is created and tested with the prospective users and stakeholders. 

So, for understanding the exact need and expectation of your target audience you first need to create a mock up, get it approved from stakeholders, collect feedback, consult your collaborators, make changes and then iterate the process until you have clear visualization of what you need to build as the final product. 

It is easier to collect feedback and make changes to your product at any early stage than when the product is near ready. Thus, it saves effort, cost and helps you steer the product in the right direction. 

What is Prototyping?

A prototyping is a sample or mock up of the final product that we want to achieve. A Prototype design service in San Francisco CA is a quick model explaining the actual plans for the final product. 

It could be something as simple as hand-drawn sketches, integrated together to demonstrate the product to a fully functional product, which the stakeholders and users can feel and use. In a nutshell prototype is an early iteration of the product, demonstrating its core functionality.

Importance of Prototyping

Btter understanding of the design intent:

Prototyping not only presents a strong visualization of the design to understand the look and feel of the final product but it also helps the term to comprehend better why they are designing , what they are designing and for whom they are designing.

Early Feedback:

One of the most important aspects of the product building process is to gather feedback. With prototyping you can collect reviews at every stage of developing the product.

Test what is working for the audience and what is not. Define goals with your team members, the management terms, external stakeholders, SMEs etc, and come to the best collective decision.

Early changes save time and cost:

Changes towards the end would mean not just radical restructuring but also more speculation and rework. With a preliminary model  ready it is always possible to make the desired changes early, because by that point no investment or effort has gone into creating the full product. Thus, early changes help you achieve your goals faster.

Validation before development:

Prototype design services in San Francisco CA allows having multiple discussions between iteration before getting into final development. This iterative process makes it easier for you to have surety in what you are building is actually what is needed.